Going Global, is the first in a series of research pieces that will delve into consumer behaviour and offer suggestions that will keep menus ahead of the curve.
Sarah Moor, Brand Manager for Lion Sauces, says the insight papers have been developed to help businesses overcome the minefield of deciding which cuisines to focus on.
She comments: “The UK palate has diversified like never before thanks to globally-inspired trends driving a desire to try something new. Menus are more international than ever and diners want to be in control of what they eat and when.
“Food has become an integral part of how we express our identity. We’re encouraging our customers to stay ahead of the crowd and anticipate consumer demand. Taking a look at emerging world flavours, our insight paper gives businesses the lowdown on the latest cuisine trends – exploring street food themes, suggestions for sharing platters, and tips on how to reboot your BBQ.”
Future insight papers will explore a number of topical themes, including the rise of veganism and plant-based cuisine, as customers increasingly lean towards ethical consumption and responsibility toward the planet.
Lion Sauce’s paper, Going Global, is available to download here.