The paper explores the latest research into consumer eating habits and dietary choices, revealling key new industry statistics:
- 89% of UK adults care about the healthiness of the food they eat
- Vegans or vegetarians are expected to total 16% of UK adults in coming years
- Online searches for high-protein foods have doubled in 10 years
- Meat is on the wane for 39% of people
(Source: MCA, 2019)
Read the full paper here.